Azure PlayFab and Xbox are offering better multiplayer to developers.

Microsoft’s Azure PlayFab and Xbox offer better matchmaking for game devs

Microsoft’s Azure PlayFab and Xbox divisions have joined together to offer game developers matchmaking and multiplayer parties at no cost when used by an Xbox network authenticated player.

The offer extends to all platforms where the Xbox network is supported today, including the Xbox, PC, iOS, or Android.

PlayFab Matchmaking is a customizable matchmaking service developers can use to help players find and join compelling multiplayer matches. PlayFab Party delivers real-time device-to-device networking, text chat, and voice chat while integrating Azure Speech Services to enable text-to-speech and speech-to-text accessibility functionality.

Xbox services enables developers to integrate friends lists, achievements, and cloud saves into games on virtually any device, along with an identity for players that is compliant with the Children’s Online Privacy Protection Act (COPPA) in the U.S. and the General Data Protection Regulation (GDPR) in Europe.

Together, these Microsoft Game Stack services allow developers to build multiplayer games with matchmaking and communication capabilities that are fully compliant with Xbox Network Integration policies. They also support players who want to log in with alternative identities such as Steam.

Starting today, any Matchmaking or Party activity generated by Xbox authenticated players is free; developers pay only for service use by their non-Xbox authenticated players.

Gears of War 5 and Forza Motorsport 4 both use the PlayFab Party features.

What is good for the developer?

Microsoft said this offering is free middleware that brings together the player community and freeness of the Xbox network with the flexibility of Azure PlayFab.

This announcement allows developers to build multiplayer games with matchmaking and communication capabilities that are fully compliant with Xbox Network Integration Policies. Further, this also supports players who want to log in with alternative identities such as Steam.

What is good for the player?

PlayFab allows for cross-network and cross-platform play. By helping developers create for all platforms, players can game together across devices. For instance, Xbox players can game with players on Nintendo, Switch, and PlayStation.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.