Making educational games is tough, especially if you want to make money

It’s harder making educational games than you might think.

The market for what are collectively known as learning games was worth $1.8 billion globally in 2013, and it’s expected to grow to over $2.4 billion by 2018. But revenue from selling to schools represents just a small proportion of those figures — $191 million in 2013, rising to $336 million in 2018. With no centralized educational sales platform and limited school budgets often tied up in red tape, it’s tough for dedicated educational game developers to turn a profit.