Pokémon Go is an international phenomenon not just because it offers a nostalgia-fueled game anyone can access on a smartphone, but also because it gets people out into the real world interacting with one another and the cities around them. As I’m sitting here at my desk writing this story, I can tell you that a five-minute walk to the park and golf course across the street will yield me two PokéStops, with Pokémon spawning in and around the links and pond. It’s prime Pokémon Go real estate.
Then if I venture into the heart of my city along Main Street or near any shopping centers, I’ll start to see a lot more activity. Metropolitan hubs like San Francisco ramp it up higher and keep it there. Scattered around the world are millions of businesses of all sizes, and Pokémon Go sees all of you. It may not have your business marked as a PokéStop – at least not yet – but for the ones that are already in the database, it would behoove you to pay attention and take advantage of these little pocket monsters. Lure Deals, a new startup, is here to help you do just that.
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