Lumanu lets creators create and it handles business for them.
Lumanu lets creators create and it handles business for them.
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Lumanu raises $12M to simplify business for the creator economy

  • Posted byby Dean Takahashi
  • Updated
  • 4 min

Lumanu has secured $12 million in funding to simplify the business of the creator economy, which includes people like Twitch livestream celebrities who are gaining big followings and disrupting traditional media.

Thanks to platforms like Twitch and YouTube, creators and influencers have generated an estimated $104.2 billion economy, but they could use more help getting their businesses into good shape. Lumanu CEO Tony Tran said in an interview with GamesBeat that his company has built a platform so that creators can get things done, from collaboration to working behind the scenes on business matters.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.