Longtime gaming exec Peter Moore is leaving Electronic Arts to run Liverpool FC

One of gaming’s most recognizable executives is moving on to sports.

Electronic Arts chief operating officer Peter Moore is leaving the gaming publisher to take on the role of chief executive officer at the Liverpool Football Club in England. That organization made the announcement today on its official website. Moore will oversee the business operations of the Premier League soccer team, and he will report directly to the Fenway Sports Group that owns LFC. This will mark the end of his 10-year run at EA, where he most recently oversaw the start of the company’s esports efforts.