Language is the ‘bare minimum’ of culturalization in game development

Culturalization is a gigantic part of game development. The best way to make sure your game will work in another country and culture is to adapt it to the people living there. Language, according to several experts, is just the beginning of that process.

“Language is the bare minimum,” said Facebook Audience Network’s Hahn Kim, citing a study the social media company had conducted. “Culturalization is adapting a games look, feel, and tone to a market’s value and belief system.”