Motorverse has teamed up with Lamborghini.

Lamborghini teams up with Motorverse on Fast ForWorld Web3 racing game

Lamborghini and Animoca Brands’ division Motorverse have teamed up to include the car maker’s iconic vehicles in the Fast ForWorld Web3 racing game.

The collaboration hopes to shape the future of immersive brand engagement in the automotive industry. The pair will combine their digital and physical ecosystems to deliver groundbreaking experiences and extended loyalty for fans and customers.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.