iOS game developers Ryan Cash (left) Zach Gage, and Dan Gray (right).
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iOS game developers tell why they favor iPhone exclusives over fragmented Android

  • Posted byby Dean Takahashi
  • Updated
  • 19 min

Many mobile game developers launch their titles on both iOS and Android at the same time. But there’s a batch of talented iOS game makers who prefer creating exclusives on Apple’s platform. They think that Android’s fragmentation makes it too hard to do simultaneous launches.

In 2017, games made up a larger share of Google Play’s consumer spending compared to iOS, but consumers spent nearly two times more on iOS games than on Google Play games, according to a year-end report by market researcher App Annie.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.