INCYMO.AI uses AI and human creative to come up with better ads.
INCYMO.AI uses AI and human creative to come up with better ads.
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INCYMO launches AI-powered mobile gaming creative ad platform

  • Posted byby Dean Takahashi
  • Updated
  • 6 min

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements.

The launch follows the debut of the platform’s first case study, first revealed on the Industry Stage at GDC 2025, where ad creatives ideated by INCYMO.AI outperformed one of the client’s top benchmarks in the very first iteration — and continued to improve across the second and third.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.