The VR industry has been through quite the tempest during the past few years, and much of the rollercoaster ride of emotions and expectations has been due to what, in my opinion, have been major misunderstandings about the emerging tech’s product-market fit. And yet, despite all of these perceptual barriers and the artificial forces that have tried to compel a square peg to fit into a round hole, the industry finds itself neither in decline, nor in trouble — instead it’s thriving.
Let me share why I think all of the naysayers about the health of the VR industry are in for a rude awakening, and why the time for the deep disconnect between the market perception and market reality about VR is coming to an end.
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