Identifying the right app monetization strategy for 2019 and beyond

Presented by Ogury

If you were at either CES or Mobile World Congress, you know 5G is going to be big in 2019. The ultimate goal of the technology is “to have far higher speeds available, and far higher capacity per sector, at far lower latency than 4G.” This will allow for the development of new applications like smart bandages that track your healing and faster load times for applications that currently exist, thus building a framework of increased online connection at higher speeds. While we’re still in the early days of 5G, publishers need to start rethinking how they want to monetize for a future of reduced latency.