Hypercasual mobile game trends to watch in 2021

Hypercasual is one of the most talked-about genres in mobile gaming. It took off at an unprecedented rate with Flappy Bird going viral in 2014, and it has remained a leading category in terms of downloads ever since.

Despite their easy-to-play nature and quick development-turnaround time, hypercasual games face a number of challenges. Competition continues to increase as the fight for player attention heats up. And for a genre which so heavily relies on ads, the impending IDFA changes will really shake up the market. And this is why the hypercasual genre is constantly evolving — to stay enticing, current and competitive. Based on conversation with Supersonic Studio experts Tomer Geller (its lead game designer) and Niv Touboul (its head of in-house games), here are some trends that we predict will happen in 2021: