Will sports become even bigger in the metaverse?

How the landscape of sports will evolve in the metaverse

Sports has the power to reach everybody everywhere. More than 3.6 billion people watched the FIFA World Cup in 2018, and we’ll see if the numbers surpass that this year. Will it do better in the metaverse?

The economic value of the sports metaverse is expected to grow to $80 billion by 2030, according to a report by Web3 Studio, a Web3 financial advisory and investment firm which consulted experts and put together a report on sports in the metaverse.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.