Gen Z players are highly engaged and looking for new games | Newzoo

Newzoo recently released its Global Gamer Study for the year, where it reports its findings on the different generations of consumers and how they engage with the games industry. According to this study, newer generations of gamers are engaged with the medium, both consuming games and content about games in other forms of entertainment. Many of these gamers play and watch content about the same few games — however, there is a subset of gamers who are seeking out and engaging with new games that trend online.

Out of the 73,000 global gamers surveyed, those who self-identify as Gens Z and Alpha both report they prefer playing open world games that they can explore as well as deep and interesting stories. Gamers of those generations also report enjoying adventure, fighting and shooter genres. Part of the report also covers how much consumers spend on games, and around half of console players apparently fall into the medium-to-high spending category, compared with 40% of PC players and 30% of mobile players.