GB Summit 2025: New ways to foster authentic community engagement

A thriving player community is central to game discovery and meaningful engagement. This was the powerful theme behind Scopely’s lively conversations at GamesBeat Summit 2025. The company behind hit games like “MONOPOLY GO!” and “MARVEL Strike Force” led two sessions this year that spotlighted the community-driven experiences cultivated across their portfolio. 

First, Shelby Johnson-Sapp, SVP of corporate strategy at Scopely, led a roundtable discussion, “Powering Play: Staying Ahead in a Dynamic Games Industry,” which dug into the challenges of building for the long term while navigating evolving player behavior and maintaining a player-first vision.