‘Gaming enthusiasts’ are the engine behind entertainment

Global gaming quickly evolved and exploded in 2020, driven in part by the pandemic that kept people in their homes and is continuing to enjoy an increase in popularity experts are anticipating to outlast COVID-19. Microsoft and Sony’s online store revenue rocketed, driven by purchases in Xbox and PlayStation stores. Mobile gaming saw some of the biggest gains with a 28% increase in the U.S. and 50% in the U.K. from March 2020 to 2021.

Just as the number of new gamers increased during the pandemic, the livestreaming sector experienced exponential growth. Streaming platforms such as Twitch, YouTube Gaming and Facebook Gaming all clocked record viewing hours as people went online to while away the hours.