Reversing a plan announced in March, Gamescom will no longer try to do a hybrid gaming expo this summer. Instead, it will focus on an online-only event at the end of August.
The fan-and-business trade show is the world’s biggest game-industry event — with 370,000 people attending the physical event in 2019 — but it had to switch to online-only in 2020 due to the pandemic. The event organizers floated the idea of a hybrid physical event where fans could come see games in person along with digital announcements. The hope was that the coronavirus would subside thanks to vaccinations and that people would want to recapture the excitement of an in-person event.
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