GamesBeat@GDC: Booyah’s Keith Lee describes rapid growth of real-world location gaming (video)

Location-based gaming in the real world is a hit with gamers and a broader community of mobile app users. Booyah‘s Keith Lee has learned that with the rapid growth of his company’s MyTown app on the iPhone.

Lee was one of the speakers at our GamesBeat@GDC panel on disruptive innovation.

He said MyTown has grown to more than 1.3 million players in a short time, making it the most popular game that takes into account your real world location on the iPhone platform. Check out our video with him.

[youtube=http://www.youtube.com/watch?v=CCeDYo02aV4&w=480&h=385]