GamesBeat is pleased to announce two free “roadshow” events on mobile gaming influencers in New York and Seattle in June. At each event, we’ll have a discussion about the rise of influencers and their impact on the $34 billion mobile gaming market. We’ll discuss the best way to approach with influencers and how to work with them. We’ll have several perspectives on the topic, and we’ll welcome audience participation.
Jesse Divnich, vice president of insights and strategy at Tilting Point.
Everybody knows that the world of influencers is increasingly important, particularly as the cost of user acquisition has become astronomical. Getting your game in front of the right influencer isn’t easy, but we’ll have some experts who know how to navigate it. We’ve got our own views on the subject in a report dubbed Gaming Culture 2016, by VB’s own Stewart Rogers.
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Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.
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