Games accounted for 32% of Windows Store downloads in Q4 2015, over 85% of in-app purchases

Every few months, Microsoft shares Windows Store numbers to help developers figure out what is worth investing their time and energy in. Today, the company unveiled the latest numbers, and for the first time it disclosed downloads across all Windows devices and operating systems by category. The conclusion? Unsurprisingly, games dominate.

Microsoft also shared that over 3 billion visits have been made to the Windows Store since the Windows 10 launch. That said, Windows 8.x still accounts for the majority of Windows Store downloads, though that will soon shift, as Windows 10 users are the fastest growing download segment (both in volume and total percentage of downloads). The number of paid transactions doubled for PC and tablet customers during the 2015 holiday season (compared to 2014), and Windows 10 customers generated 4.5x more revenue per device when compared to people using Windows 8.