Future Group inserts game characters into Street Fighter esports broadcast

Televised esports took a step into mixed reality with the recent Street Fighter V Invitational event. The broadcast by Turner-IMG’s ELeague, Ross Video, and the Future Group showed characters from the game injected into the TV show in real time.

As esports commentators talked about the matches, the Future Group used its technology to created a mixed reality scene, where it inserted animated characters into a live broadcast to enhance the audience experience. We’re talking real time, not post-production as we’ve seen in the past. Characters from the game struck fighting poses and loomed over the broadcasters during the show, said Bård-Anders Kasin, CEO of Norway-based The Future Group in an interview with GamesBeat. He said it shows the versatility of the technology, which can be used to create everything from real-time mixed reality experiences to interactive game shows.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.