Niccolo De Masi is hunting for the next big mobile app.
Niccolo De Masi is hunting for the next big mobile app.
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Former Glu CEO Niccolo De Masi is on the prowl for mobile app acquisitions

  • Posted byby Dean Takahashi
  • Updated
  • 11 min

Niccolo De Masi, the man behind the hit mobile game Kim Kardashian: Hollywood, has launched a “blank check” initial public offering (IPO) company that is hunting for the next big mobile app.

De Masi recently launched a special purpose acquisition corporation (SPAC) on the New York Stock Exchange. In that transaction, investors put him in charge of a company with $200 million, and De Masi gets to decide what to acquire with all of that cash.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.