Zynga is finally getting its feet planted on mobile, and investors are optimistic about the results.
The social-gaming company finally released FarmVille 2: Country Escape on iOS and Android devices today. This is the first time its most lucrative brand has made an appearance on mobile, and it marks a visible turning point for a publisher that once put most of its resources into making products for Facebook. Wall Street seemed to like the idea of a free-to-play mobile version of FarmVille on iPhones and iPads, and Zynga’s stock price ended the trading day up 4 percent at $4.28.
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