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Blizzard integrates Facebook login and live video into Overwatch

Blizzard Entertainment and Facebook have teamed up to weave Facebook identity and social networking services into the enormously popular Overwatch PC and console video game as well as other popular Battle.net games.

For Facebook, which has its hooks into a lot of social and mobile games, the deal with a Triple-A blockbuster company like Blizzard is a stamp of legitimacy ahead of the big industry trade show, the Electronic Entertainment Expo, which starts next week in Los Angeles. For Blizzard, it means it will be easier to verify a player’s real-world identity and share gameplay in a massively social way.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.