Look out, Kim Kardashian. OK, maybe not. Look out … Willy Wonka?
Ellen DeGeneres, the star of her own daytime talk show and the upcoming animated film Finding Dory, is now the face of a new mobile slots game. Compactly titled The Ellen DeGeneres Show Have a Little Fun Today Slots (itself a part of DoubleDown Casino app), it’s another example of celebrity/mobile crossover as company’ use whatever brand power they can get to help make a hit in the $34.8 billion mobile industry. The celebrity mobile games market has proven especially lucrative for Glu, notably with its huge hit Kim Kardashian: Hollywood
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