EA’s Play to Give charity campaign is in full swing

Today marks the beginning of Electronic Arts’s third annual Play to Give campaign. In addition to donating $1 million to three charities, the developer is running in-game events in several of its games to raise awareness and give players rewards for cooperative play. The campaign will run until 11:59 p.m. Pacific on June 3.

As in previous years, EA’s donations will in part go to charities that fight against bullying. It’s splitting its contributions across three organizations: $800,000 will go to HeForShe, a United Nations initiative for gender equality; $100,000 to Pacer’s National Bullying Prevention Center; and $100,000 to Ditch the Label, an international anti-bullying organization. In 2015, 20.8 percent of students aged 12 through 18 reported that they were victims of bullying, according to the National Center for Education Statistics.