EA's esports broadcast studio is at its headquarters in Redwood City.
EA's esports broadcast studio is at its headquarters in Redwood City.
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EA creates high-end competitive gaming broadcast studio

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Electronic Arts is unveiling a state-of-the-art competitive gaming studio that will serve as its flagship location for esports broadcasts.

The EA Broadcast Center at EA’s headquarters in Redwood City, California, represents a multimillion-dollar investment in the future of competitive gaming, said Todd Sitrin, senior vice president of the competitive gaming division at EA, in an interview with GamesBeat.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.