Mike Gallagher of the ESA was a speaker for GamesBeat 2014.

E3 chief says not all of gaming’s big secrets are spoiled yet

Mike Gallagher promises that we don’t know every secret associated with new games being unveiled at the Electronic Entertainment Expo (E3) in Los Angeles next week. Of course, he has to say that, as he is CEO of the Entertainment Software Association, the trade group that puts on E3.

And while we’ve seen a lot of leaks of games being shown already, Gallagher said we can still expect plenty of secrets among the 200 companies exhibiting across the sprawling Los Angeles Convention Center. There will be 3,250 products on display, and at least 70 of them have never been seen or announced before.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.