Smitten, a dating app for Generation Z and Centennials, has raised $10 million in Series A funding. Among the investors are Makers Fund, Possible Ventures, Wonder Invest and more. This new round of funding will help the company expand into new territories and grow their user base.
“My co-founder, Asgeir, and I share an intense interest in how people connect and communicate,” says David Simonarson, Smitten co-founder and CEO, in a press release. “After years of creating social consumer apps, we fell in love with the online dating space and launched Smitten in 2020. We created personality-based games and fun interactive profiles to make it easy for strangers to form meaningful connections. Seeing how much our users love Smitten, we believe we can become the leading player in online dating for Generation Z.”

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