Cyber Monday vendors targeting gamers with big discounts

Gamers are going to get a lot of bargains on Cyber Monday, the traditional discount day for electronic commerce holiday shopping.

Cyber Monday hasn’t always been as big a deal for gamers, but the discounting strategy has spread everywhere. The day has grown in significance as electronic commerce surpasses retail sales in many categories, particularly electronic goods such as video games. Gamer sites are speculating that there will be some discounts coming on the newest titles for the Xbox One and PlayStation 4. Among the discounts coming up: Dead Rising 3 on the Xbox One for $49, Forza Motorsport 5 for $50, and Ryse: Son of Rome for $50.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.