Color Switch has hit 150 million downloads.
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Color Switch crosses 150 million downloads

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Color Switch keeps breaking milestone after milestone, as publisher Fortafy Games is announcing today the mobile game has been downloaded more than 150 million times. And Fortafy has now decided to open up a mobile game publishing business.

Color Switch has proven to be amazingly viral. It has 20 million more downloads in the past three months, according to Zeb Jaffer, cofounder of Fortafy, which is a small independent mobile game publisher based in Dubai and Sydney, Australia. The company is living out a rare fairy tale in the $40 billion mobile game industry.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.