Introduced via a musical, Furnace is a new character in Supercell's Clash Royale. Source: Supercell
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Clash Royale unveils new Furnace character — with a musical

The hit mobile game Clash Royale has announced — through a Broadway-style musical — that one of its cards, Furnace, will be evolving into a character.

It’s the first time a card has been both reworked and Evolved simultaneously, developer Supercell said. I had a nice chuckle at the notion of introducing a character via a musical. But hey, it’s a competititive world out there when it comes to getting attention. And attention is the first step in improving user acquisition.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.