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Chartboost launches video and in-game ads to boost mobile game monetization

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Chartboost wants to be the mobile game developer’s best friend, and it’s doing that this week by launching two new ways to advertise games. The company enables developers get free game installations by permitting them to swap traffic with each other. And now it can do so via video ads and in-game ads.

This kind of developer-friendly service is why Chartboost has been integrated into more than 60,000 games, with 12 billion game sessions per month.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.