Chartboost introduces new services to help mobile game developers maximize their revenue

Chartboost wants to be a game developer’s best friend. That’s why the company is introducing three new services today aimed at making developers more money. Those services include post-install analytics for mobile games, the ability to identify the advertising source for new customers, and the ability to match the right ad networks to the right mobile gamers.

Chartboost has seen great growth in the past few years. More than 200,000 Android and iOS mobile games uses its Chartboost software development kit (SDK), and its network now has more than 700 million monthly active users. It introduced a video ad product two quarters ago, and now 25 percent of its publishers use video today. Last month, video grew ads 77 percent. Now Chartboost is making use of all that data it has collected.