Last year about a third of mobile developers and publishers said they were cheated when acquiring new app users. This year, that number has jumped to almost two thirds.
The reality is if you build it, they are not guaranteed to come. Getting people to use your app (not just install it) ultimately determines whether you have a success or just another dud.
This year’s E3 will have a special award intended to celebrate the best gaming and VR experiences -- honoring special achievement in a number of areas such as graphics, physics, and narrative -- and even best explosions!