Unified auction, not header bidding, drives more revenue for mobile in-game advertising
Optimizing ads are a hot topic these days, and we’re constantly witnessing disruption aimed at improving advertising transaction standards. Why? At the end of...
Hearthstone’s Dungeon Runs are a more compelling solo experience
Hearthstone is mostly a multiplayer game. But its next expansion, Kobolds & Catacombs, will introduce a compelling new solo experience when it launches in...
4K gaming or data caps: Something’s gotta give
The Remedy Entertainment sci-fi adventure Quantum Break is 178.1 GB on the Xbox One X. If, like me, you have a 1TB data cap...
Esports startup tips from a veteran CEO
Last year I founded Genvid Technologies, a company that builds esports broadcasting tools, along with my incredible co-founders and early employees. Having spent years...
Hearthstone’s next expansions spoofs D&D with Kobolds & Catacombs
Forget about Dungeons & Dragons — welcome to Kobolds & Catacombs. Blizzard revealed Hearthstone‘s next expansion during the opening ceremonies for its BlizzCon fan convention...
Pokémon Go creator Niantic acquires social mechanics startup Evertoon
Pokémon Go creator Niantic Labs has acquired a startup called Evertoon, which is exploring ways to add “social mechanics to digital products.” CEO Niantic...
Call of Duty: WWII — Sledgehammer’s 3-year journey to bring Call of Duty back
Michael Condrey, studio head and cofounder of Sledgehammer Games, has just completed a three-year march to take Call of Duty back to the Second...
Gaming’s trade organization supports GOP tax bill (update)
The Entertainment Software Association released a statement today in support of the latest details of a new tax bill from the U.S. House of...
Super Mario Odyssey’s record-setting sales say a lot about the future of the Switch
Mario has arrived on Switch, and business is good. Nintendo announced today that it has sold 1.1 million copies of Super Mario Odyssey in...
Fingerprint adds 1,500 kids videos to its mobile learning platform
Fingerprint has added more than 1,500 children’s videos to its digital learning platform on mobile devices. The San Francisco company has created a kind of...