Business Archives

AppsFlyer has created tools to work with Apple's new privacy mandates.

Posted inin Business

AppsFlyer launches predictive analytics for post-IDFA mobile apps and games

Posted byby Dean Takahashi
February 11, 2021
5 min

AppsFlyer is launching its predictive analytics solution, PredictSK. This will be a product that supports game and app developers as well as advertisers in...

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5 min

Posted inin Business

Sonic the Hedgehog 2 movie gets April 8, 2022 release date

Posted byby Mike Minotti
February 10, 2021
1 min

Paramount Pictures announced today that Sonic the Hedgehog 2 movie will come out on April 8, 2022. The first Sonic movie came out on...

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1 min

Match 3D will get as much as $60 million in user acquisition spending from Tilting Point.

Posted inin Business

Tilting Point will invest up to $60 million in user acquisition for Loop Games’ Match 3D game

Posted byby Dean Takahashi
February 10, 2021
5 min

Tilting Point will spend as much as $60 million on user acquisition for Match 3D, a promising puzzle game from Turkish developer Loop Games....

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5 min

Posted inin Business

Super Mario 3D World + Bowser’s Fury review — 3D platforming bliss

Posted byby Mike Minotti
February 10, 2021
3 min

It’s funny. When Super Mario 3D World came out for the Wii U in 2013, I enjoyed the 3D platformer … but I didn’t...

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3 min

Reset Earth is about protecting the ozone layer.

Posted inin Business

UN launches Reset Earth mobile game to raise awareness for protecting ozone layer

Posted byby Dean Takahashi
February 10, 2021
4 min

The United Nations is launching a mobile game called Reset Earth to raise awareness about the need to protect the world’s ozone layer. Building...

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4 min

App Annie Pulse gives developers a score on their app's health.

Posted inin Business

App Annie Pulse is like a credit score that reveals the health of your game or app

Posted byby Dean Takahashi
February 10, 2021
2 min

App Annie has launched the App Annie Pulse app, which gives developers a benchmark score for key performance metrics. The new app captures four...

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2 min

Posted inin Business

Ubisoft: We’re reaping ‘benefits of Nintendo Switch’s huge success’

Posted byby Jeff Grubb
February 9, 2021
1 min

Nintendo’s massive Switch sales are translating into gains for other companies. Ubisoft emphasized that its support for the hybrid home/handheld console is directly contributing...

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1 min

Singular has identified the top media sources for return on investments for mobile advertising.

Posted inin Business

Singular: TikTok and Apple Search Ads are hooking mobile users

Posted byby Dean Takahashi
February 9, 2021
3 min

Google and Facebook still dominate the mobile ad networks, but TikTok and Apple Search Ads are rising stars, according to measurement Singular‘s 2021 ROI...