CastAR will return $1M in Kickstarter money and postpone augmented reality glasses shipments

CastAR is postponing the launch of its augmented reality glasses, but it is also doing something unusual. The startup is returning all of the $1 million in pledged money from its Kickstarter crowdfunding campaign to its supporters.

The company says it’s the right thing to do, even though it isn’t obligated to return the money. But CastAR still wants the goodwill of its early supporters, and it can do this because it recently raised $15 million in venture money from Playground Global, an investment fund run by Android creator Andy Rubin. CastAR still has ambitions to make a big splash in augmented reality, which tech advisor Digi-Capital forecasts will be a $120 billion market by 2020.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.