Bungie and Activision explain their partnership on a new game universe (video)

The following video explains why game studio Bungie and Activision Blizzard’s Activision Publishing division have teamed up to publish a new game that goes beyond the blockbuster Halo franchise developed by Bungie and owned by Microsoft.

Bungie has been working on a new non-Halo game universe since 2007. The video shows Thomas Tippl, chief operating officer for Activision Publishing, and Harold Ryan, president of Bungie, explaining why they did the deal. (Traffic is busy for this video, so it may be choppy). The new game will run on a variety of platforms. Microsoft will keep the Halo game property and continue to expand it using other game studios. Bungie will finish making Halo: Reach, its last Halo game for Microsoft, with plans on schedule for a fall launch. Then it will move on to the game that Activision will publish.

http://multivu.prnewswire.com/mnr/mnr_lib/201002/players/player-single.swf?job=43669

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.