Brag House has the support of McDonald's in Texas.
Brag House has the support of McDonald's in Texas.
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Brag House launches its social network for amateur esports competitors

Brag House has launched a platform for connecting gamers in a social network built around amateur esports competitions.

The subscription-based platform focuses on players who enjoy playing competitive games but don’t have the skill to compete in the biggest esports tournaments. Some of that engagement is on display this week as the company started its Super Smash Bros Loyalty Cup Tournament in Texas in partnership with sponsor McDonald’s. It’s a platform where players can issue their own “brags,” comments about their performance in games.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.