Join independent journalists and industry decision-makers at GamesBeat NEXT, returning to San Francisco November 2–3. The event brings together 500 executives, founders, investors and tech leaders shaping the $200 billion interactive economy for candid discussions on gaming, entertainment, technology and AI, plus executive networking and opportunities to build partnerships and close major deals.

The Electronic Entertainment Expo isn’t just a place for publishers and developers to show off their newest games and technology to journalists and peers; it’s also an opportunity for them to litter the gigantic Los Angeles Convention Center with enormous banners that shill their upcoming releases. Below is a gallery of 61 huge displays for games like Assassin’s Creed III, Resident Evil 6, Halo 4, and many more that demanded the attention of every E3 attendee.