One ad agency is helping corporations serve up games on top of free-to-play games, and it's getting higher levels of engagement than non-interactive videos.
The company confirmed the layoffs, and it explained that they were necessary so that it could pursue a “new strategy.” This restructuring affected all of the publisher’s Western operations except for Guild Wars 2 studio ArenaNet. WildStar developer Carbine was hardest hit, according to a Polygon report.
Last year, no online PC games surpassed $1 billion in microtransaction revenues. This year, it looks like a handful might reach that milestone. League...