Mobile games are on track to surpass $120 billion in spending in 2021, growing 20% over $100 billion in 2020, according to an analysis of first-half results by mobile data and analytics provider App Annie.
App Annie 2021 Mobile Gaming Tear Down: Key Trends on Subgenres, Monetization, & User Acquisition report can give the mobile game industry some peace of mind that growth continues to be on track despite the difficult comparisons to 2020’s pandemic-driven growth and Apple’s shift to prioritize user privacy over targeted advertising with iOS 14.5.
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