Aglet lets players participate in a sneaker community.
Aglet lets players participate in a sneaker community.
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Aglet maker Onlife raises fresh funding for the sneakerverse

  • Posted byby Dean Takahashi
  • Updated
  • 4 min

Onlife, the company that created the “sneakerverse” game Aglet, has raised a new round of funding for its platform that combines virtual worlds and physical goods.

Galaxy Interactive and Amazon’s Alexa fund led the round for Onlife, whose game lets people buy virtual sneakers or gets them to go walking in order to earn points to earn the virtual sneakers. It’s aimed at “sneakerheads,” or sneaker fans who often have trouble getting fashionable shoes at “sneaker drop” events, said Ryan Mullins, CEO of Onlife, in an interview with GamesBeat.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.