Gil Shoham, CEO of Supersonic, at the Mobile Summit.
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After IronSource merger, Supersonic unveils combined ad monetization for mobile apps

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Just in time for the Game Developers Conference, ad tech firm Supersonic is rolling out a new combined product that will make ad monetization simpler for game and app developers.

The San Francisco company (which goes by the name Supersonic by IronSource) is launching a new software development kit (SDK) enables ad mediation for mobile interstitial ads for Android and iOS devices. This product is the first new result of Supersonic’s merger with IronSource, which was completed in September.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.