Hay Day is 10 years old today.

After a decade, Supercell’s 1st hit Hay Day keeps humming along

Supercell has generated billions of dollars in revenues over the years. It remains one of the biggest successes of the mobile gaming free-to-play boom. Tencent bought majority control of the Helsinki-based company at a $10.2 billion valuation in 2016 and it still generates a huge amount of cash.

Supercell has changed mobile gaming with titles like Brawl Stars, Clash Royale, Boom Beach, and more. And it has big titles debuting in the Clash of Clans universe and a title called Everdale as well.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.