Activision's Eric Hirshberg bets that 40M Call of Duty fans will follow him to Xbox One (interview)

Eric Hirshberg, the head of Activision Publishing, is sitting pretty with a Call of Duty franchise that generates $1 billion every year and has a loyal audience of 40 million. Yet he plans to take a big risk with a big bet. The company skipped the expected plan of making Call of Duty: Modern Warfare 4 and decided to create a brand new version of the game dubbed Call of Duty: Ghosts. That game will debut on a number of platforms, including Microsoft’s just-announced Xbox One. The title, which will be out on Nov. 5, will feature exclusive downloadable content from Microsoft.