Utomik jumps into the cloud war with new instantly playable streamed games (exclusive)

Utomik is joining the competition to come up with the first really popular streaming game service. The Silicon Valley startup said that it can get gamers to play their titles 100 times faster compared to other downloadable solutions, and it will enable a “Netflix for games” service that costs $10 a month. The service is in closed beta testing now, and it will soon expand the numbers.

If its battle plan sounds familiar, it’s because the idea of doing “Netflix for games” dates back to the early promises of OnLive, where you would be able to get a whole bunch of high-end games streamed via the cloud to any device for a monthly fee, just as Netflix does with movies. Sony offers the same kind of deal with its PlayStation Now cloud gaming service, and Nvidia is about to enter the fray with its Grid-based Shield set-top box and game console hybrid.