The Lego Movie got snubbed in the nominations for the Academy Awards, but Nexon will honor the brick-building brand with a new role-playing game for mobile devices.
Tokyo-based Nexon said that its South Korean division will partner with TT Games, an affiliate of Warner Bros. Interactive Entertainment, to make a mobile game for both Android and iOS devices. The game will be based on several hit Lego properties, including Lego Ninjago. While Lego games have been hits on consoles, the block-building brand has yet to experience any sustained success in the $25 billion mobile-gaming market.
“Lego is among the most wildly successful and iconic brands of our time, and we are thrilled to be teaming up with TT Games to bring Lego-based online games to mobile gamers,” said Owen Mahoney, president and chief executive officer of Nexon, in a statement. “Players can look forward to the fun and unique game experiences that Nexon is known for, along with the Lego characters they have come to love. This agreement is the most recent example of Nexon’s ongoing quest for creative, new ideas for great games, both through our own development and by partnering with other creators of world-class IP.”
The game is expected to be released in 2016 and it will be initially available in Asia on both iOS and Android. Lego video games have been extraordinarily popular over the years, selling tens of millions of units.