Splatoon is Nintendo's version of an ink-splatter, team-shooter game

Nintendo showed off Splatoon today as another goofy entry in the ink-splatter genre.

In the third-person team-shooter game, you can fire ink at a white landscape, taking over territory. But enemies using different colors can take that territory back by spraying ink. The multiplayer combat can get quite messy, based on the video shown during Nintendo’s E3 digital broadcast.

Unlock premium content and VIP community perks with GB M A X! Join now to enjoy our free and premium perks. 

Join now →

Sign in to your account.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.